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#250: Myers-Briggs, Diet Mistakes, and Immortality

The Tim Ferriss Show

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The Power of Comfort Challenges

A friend of mine who's a very accomplished entrepreneur did the coffee challenge. He walked around the block eight or nine times with sweaty palms before he was able to go in and ask for a discount. It had this ripple effect that was very unexpected, entirely intended by design on Noah's part and on my part. That is the power of comfort challenges.

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