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Ep 274: Mini Katana: Karly McFarland on $100M in Email Sales and Why She Sold Her Agency and Turned to the Brand Side (C-Suite Mentor Preview)

DTC Podcast

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How Did You Get Started With Your Email Marketing Agency?

I did not have any resources other than just figuring it out myself. And I guess whatever resources Clavio had at the time, because we only use Clavio, they have some great training now. So you learned it by doing it. But what else were you using back in the day when you were like getting started? Was it literally learned by doing in a lot of cases or what were you doing to learn?

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