The Difference Between Content Marketing and Thought Leadership

Tia: I'm really excited about this conversation because we're going to be talking about the difference between content marketing and thought leadership. And so give us a little bit of context. Like why is this something that you wanted to, as we were talking about this in the pre-interview, it's something we both think needs to be talked about. But there's some things that are being said about the differencebetween the two that you just, you vehemently disagree with. Tia: Talk about kind of the things you're hearing and what you disagree with and then we can go from there.