I am a brand photographer for women in business, women entrepreneurs and women-owned brands. So mostly I work with service-based businesses. We photograph anyone from coaches to wellness experts to designers and artists. But we also photograph behind the scenes and kind of showing images that show their audience who they are and what they do.
As a soloprenuer, you are used to doing everything yourself. But as a team of one there's only so much you can do to scale your business. So when it comes to growth, how do you create a strategy for expanding your team that doesn't inflate your overhead, grows your revenue, and utilizes your time and talents to the fullest?
In this episode, Donald Miller talks with Laurelyn Dexter, owner of My Brand Photographer, a business that helps female entrepreneurs grow their businesses through strategic brand photography, and coaches her on how to make a strategic first hire that makes her business scalable.
If you think of your business like an airplane, this coaching conversation is all about the body (overhead) and wings (products). After listening, you will have a clear idea how to bring on a new team member to increase the strength of your wings without adding more weight to the body of your plane.
Learn more about Laurelyn Dexter and My Brand Photography at MyBrandPhotographer.com.
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