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Audrey Saccone: Launch Manager Do's and Don'ts

The Rainmaker Podcast

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How to Launch a Successful Business

I think we see a lot of launch fatigue in terms of seeing launches for those of us who work and market to entrepreneurs. What I've noticed isn't that discretionary income has dried up. There's still discretionary income, there's still money that people are choosing to invest in investment-wise. But we have to be more careful with what things will actually yield or return. It's no different than when you're evaluating real estate investments,. You know, versus before it's like just pick a throw at rock and pick a house and it's probably fine now.

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