4min chapter

Protect the Hustle | A SaaS Podcast cover image

OpenView’s Kyle Poyar on sidecar products and product-led growth

Protect the Hustle | A SaaS Podcast

CHAPTER

The Problem With Product-Led Growth

The number one area where folks go wrong with product-led growth is trying to copy the PLG strategies they see from people like Slack. The biggest friction points are essentially having two competing go-to-market motions. A company that's historically been sales led, top down, selling to a decision maker should be thinking about PLG across every function.

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