How to Land the Job and Nail the Interview w/ Jule Kim | Ep 388
The Futur with Chris Do
Tailoring Resumes Like SEO
Jule advises using job-description language and keywords to pass automated filters and attract recruiter attention.
Chris Do talks with executive coach Jule Kim about why so many professionals can’t land interviews—and how to change that. Jule breaks down how applicant-tracking systems work, the mistakes most people make with their resumes, and her PIRAI framework for telling clear, impactful stories in interviews.
What You’ll Learn:
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How to make your resume pass automated filters
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Why “spray and pray” job applications don’t work
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The design mistakes that ruin creative resumes
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How to use Jule’s PIRAI framework to stand out in interviews
Timestamps
(00:00) - Intro
(02:23) - How ATS systems filter out your resume
(05:46) - Why the “spray and pray” approach fails
(06:55) - Inside Amazon’s hiring loop and “Raising the Bar”
(09:47) - Tailoring your resume like SEO for job descriptions
(13:00) - The resume design mistakes that kill your chances
(16:39) - Showing authenticity and personality in your application
(19:58) - Real story – landing a VC job by leaning into uniqueness
(31:28) - Replacing STAR with PIRAI
(33:37) - PIRAI example – how automation saved 70% of company time
(39:50) - How to answer “Are you a team player?” with specifics
(46:39) - Building your story bank and practicing effectively
(52:18) - Key takeaways + final thoughts
Check out today's guest, Jule Kim:
Jule's LinkedIn: https://www.linkedin.com/in/julekim/
Jule's Instagram: https://www.instagram.com/itsjulekim
Executive Coach Jule Kim : https://adviceactually.com/
Check out The Futur:
Website: https://www.thefutur.com/
Courses: https://www.thefutur.com/shop
Linkedin: https://www.linkedin.com/company/the-futur/
Podcasts: https://thefutur.com/podcast
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Twitter: https://x.com/thefuturishere
TikTok: https://www.tiktok.com/@thefuturishere
Youtube:https://www.youtube.com/thefuturishere
Check out Chris Do:
Website: https://zaap.bio/thechrisdo
LinkedIn:https://www.linkedin.com/in/thechrisdo/
Facebook:https://www.facebook.com/BizOfDesign
Instagram:https://www.instagram.com/thechrisdo/
Twitter:https://x.com/thechrisdo
TikTok:https://www.tiktok.com/@thechrisdo
Threads:https://www.threads.net/@thechrisdo
Zaap: https://zaap.bio/thechrisdo
Clubhouse:https://www.clubhouse.com/@thechrisdo
Behance: https://www.behance.net/chrisdo
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