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PLG Trailblazers: How Tim Geisenheimer built Correlated

ProductLed Podcast

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Is There a Difference Between Product Development and Distribution?

Dave: I think that the, you know, before you do anything, ideally before you write a line of code, you should feel pretty strongly based on the research you've done and your own experience. And then it comes down to, okay, we have some of this validation. Let's make sure the product actually gets de-risked and we can build something that works to solve it. Dave: A lot of that second piece is about generating demand, generating awareness, generating a point of view in the market. The next hires were on the engineering side to help deliver on that product.

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