GTM Live cover image

RV E10 - C-Suite Alignment, "Arguments" Against Self Reported Attribution, and More... | Best of TikTok Live

GTM Live

00:00

What's Essential to Have in Your Marketing Tech Stack?

Most marketers start with the tech. It's really about like, what is the purpose of it? Like, do we have something that's already working already? Technology will accelerate things that are already working. So I usually never think about technology until step four. What's essential to have in your marketing tech stack? Pretty much nothing if I'm being honest.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app