The Bull Case for AI in the News Business

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The business of journalism is not in a great shape. Employers at the moment are very keen to emphasize that AI is a kind of assistant for human systems rather than a replacement. I think it would be mad to think that no humans are going to lose their jobs when you have this tool that can do a lot of this stuff by itself. At the moment, AI isn't capable of producing really top quality content, but quite a lot of the human created content out there isn't the absolute highest quality either.

The past few years have proved tumultuous both for American consumers and for retailers selling to them. The end result is a curious slump for middle-of-the-road brands. Artificial intelligence like ChatGPT stands to disrupt everything from art to coding; we self-interestedly explore probable effects on journalism. And remembering Ranajit Guha, a historian who saw a different India by looking bottom-up.

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