On The Brink with Castle Island cover image

Paolo Ardoino (Tether) on stablecoin bills, pursuing an audit, and getting to 400m users (EP.606)

On The Brink with Castle Island

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Tether's Strategic Expansion in El Salvador and Beyond

This chapter explores Tether's decision to establish a headquarters in El Salvador, driven by the country's progressive stance on Bitcoin and digital assets. It contrasts El Salvador's innovative regulatory landscape with European regulations, while also discussing Tether's strategic investments in various sectors and initiatives aimed at expanding stablecoin adoption, particularly in Africa. The chapter emphasizes Tether's commitment to local hiring and developing data analytics to better understand user behavior and demographics, showcasing their long-term vision for sustainable growth in emerging markets.

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