Apple is operating under a culture of resulting, and apple isn't. Apple can't possibly be operating under a they're doing something unconventional by definition. They're, their whole business model is to make unconventional choices. And that comes to the second point, which is that part about everybody expected him to, in this case, hand off to marshon lynch. Then he fails conventionally. But do you think anybody saying that was a terrible decision? No, no. That's basically what happens. You know, it's so strange. How could i b m possibly ever get crushed by apple? That what a weird thing. I b m has all the money. They already have the

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