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Sean Cannell — YouTube Secrets, Storytelling Hooks, and Personal Media Empires

Everything Is Marketing

CHAPTER

I Want to Be in the Thumb Nail Too

A good marketer is going to remove friction, thump, thumb. The best marketing message just has the least friction possible. Nails with two people are ok, but thumb nails with one person is better. And soto mess wof people's egos too. Like, i want to be in the thumb nail too. I want to see o in amazing, amazing examples and insights.

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