How to sell to CISOs and security professionals
Outbound Squad
00:00
Is There a Drop in the Ocean of a Cybersecurity Tech Stack for This CISO?
A CISO, especially of a larger organization, is responsible for so many things that I, me as a salesperson or the listener that sells to other to CISOs as well. So there are many cybersecurity solutions. And your tool could be the best tool in the world, but it's useless if nobody's using it. While he really cares about accuracy and about thoroughness and all of those things, beyond everything, he needs a tool that people could use.
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