229. Fraser Muggeridge
Scratching the Surface
00:00
Design Thinking and Mock-Up Culture
I wonder if contemporary design contributes to this sameness and one of them is this sort of proliferation of mock-up culture. I can't help but wonder some sort of reaction to everything being done digitally, you don't get that physicality anymore. Is the move from design as a type of cultural practice to a type of problem solving where everything is sort of about selling something removed some of that kind of visual innovation in some way do you have thoughts on them on that at all?
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