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The Evolution of the ‘Sad Girl’ Archetype: From Lana Del Rey to Madeline Argy

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The 'Sad Girl' Archetype in Influencer Culture

This chapter explores the manifestation of the 'sad girl' archetype in influencer culture. It discusses how young women channel their vulnerability into various forms of art and expression, and how influencers may adopt the 'sad girl' persona as a costume. The chapter also touches on the privileges and disparities in how mental health issues are perceived and monetized based on race and beauty standards.

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