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#33: Seth Erickson – Navigating Dating, Politics & Humanity in the AI Era

The Josh Boone Show

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Finding the Most Effective Messaging Angle for Google Ads

They analyze a test conducted on a brand's Google ads with multiple messaging angles. Two messages performed significantly better overall, with one standing out as the best, but certain products and genders preferred other messages. They explore updating the brand's webpage to align with the most effective messaging angle.

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