#1 The Negotiation
Winning the Challenger Sale
00:00
What's the Key to Getting the Best Deal Possible?
A good negotiator knows their counterpart on the supplier side is going to be dealing with that. That's when you see the curveballs coming in in late stages, hoping to knock you off your game. So we forget that as sellers, right? Like, we forget that they have a vested interest in doing this deal. And so we're kind of giving away times with the like, I have to make this deal valuable enough.
Transcript
Play full episode
