Segmentation for PMMs with Tamara Grominsky, VP Strategic Growth at Unbounce
The Product Marketing Experts
00:00
Product Marketing - Why Isn't This Happening?
The more that you understand your end customer or prospect, the better and more relevant experience you'll be able to deliver. And so at its heart, it's about building alignment. But there's also benefits for both the end customer, as well as business benefits from an end customer's perspective.
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