The Future of Barbie: A Lifelong Relationship

Jeff Yang: In some ways, it's back to the future. I think they can make enough movies out of this that we get sick of them. This is all about building a whole empire of movies based on different toys,. And if this works, you know, Mattel can be the new marvel.Yang: Is there a really serious film to be made about Hot Wheels cars? Because I'd be interested in that.