How walkcasts build authentic connections

On a recent episode of Podcraft, Neale James of The Photowalk talked about an email he once received from a listener who was housebound due to illness. They wrote that they could no longer go out for walks but hoped their life might change one day. For now, the sounds of Neale’s walks, even his grumbling at passing planes, reminded them that there was still a world out there.

“That message taught me something important,” Neale said. “In a world that is increasingly shaped by AI, authenticity matters. People value the real and unpolished moments more than we sometimes realise.”

'Walkcasting' wasn’t the only reason Neale was able to publish 500 episodes in five years and turn his podcast into a full-time living, but it played a big part.

Even if you are not chasing those kinds of milestones, there is a lesson here. In an era where thousands of fully AI-generated shows flood podcast apps each week, authenticity and human connection have never mattered more. So how can a new podcaster stand out in all that noise?

Neale’s story says a lot about why walkcasting resonates with so many people. There’s something special about hearing someone talk while they’re moving through the world. It feels real, unfiltered, and human. If you’ve never tried recording this way before, here are six reasons to give it a go.

#1 Authentic Connection

Walkcasts feel more like a conversation than a broadcast. The rhythm of footsteps, the background sounds, and the unpolished tone create a sense of presence, as if you’re right there with the host. Little imperfections, such as a breeze or a passing car, add warmth and texture, reminding listeners they’re sharing a genuine moment with a real person.

That sense of authenticity does more than make a walkcast sound real; it also deepens the emotional bond between host and listener. The gentle movement and surrounding atmosphere make it easy to imagine walking alongside someone. Many listeners find this kind of audio comforting and companionable, especially when they’re out on their own walks or can’t get out for one themselves.

#2 More natural, spontaneous thinking

Walking often sparks fresh ideas and clearer expression. It’s easier to talk freely when you’re moving instead of staring at a microphone in a still, silent room. That freedom often leads to more thoughtful, engaging moments, giving listeners a sense of the host thinking out loud rather than reading from a script.

#3 Low friction, low pressure

A walkcast takes very little setup. You don’t need a studio or expensive gear, so you can record whenever inspiration strikes. Since it’s meant to sound relaxed, there’s less pressure to polish every word. That simplicity means you can record and publish more often, keeping your connection with listeners alive.

#4 Cost-effective production

You can make a walkcast with nothing more than a smartphone and a small microphone. You don’t need expensive equipment or complex software, which makes it an easy way for anyone to try podcasting. And because you can record anywhere, it’s easy to capture ideas as they happen instead of waiting for the perfect setup.

#5 Distinctive sound

Walkcasts stand out because they feel so human. The unique mix of your voice, the pace of your walk, and the sounds around you can become part of your signature style. In an age of slick production and AI-generated content, that lived-in authenticity makes you sound unmistakably yourself.

#6 Encourages mindfulness & healthy habits

Recording while walking is good for both body and mind. It turns screen time into fresh air and movement, helping to improve focus and lift mood. The slower rhythm of a walkcast encourages a calmer, more mindful approach to creating content. It offers a gentle alternative to the fast-paced world of digital media.

Walkcast Tools, Equipment, & Software

If you’re already reaching for your coat and lacing your shoes, brilliant. Make the most of that spark before the weather changes its mind.

But you might suddenly worry that you don’t have the right gear or software for a walkcast. The good news is that you probably do. Neale records straight into his smartphone with no external mic. Phone audio has come a long way in recent years, and yours will likely do just fine.

If it is calm outside or you tend to walk in sheltered spots like woodlands, you are good to go. It is worth adding a small windjammer for next time, though, as it will keep your audio clean on breezier days when the trees are dancing.

If you are worried about what to say, a small notepad with 3-5 bullet points is enough to prompt you if you get stuck. If you head out with pages of detailed notes, you might be better off staying behind the desk.

Your phone already has a built-in voice notes or voice memos app, and that's all you need to capture your recordings. You can buy or download other recording apps with extra features, but those are optional rather than essential.

Remember, one of the biggest benefits of walkcasting is how simple it is to set up, so keep things as minimalist as possible. You can always add or adjust later, but don't put off your first recording.

Summary: Reasons to Try Walkcasting

If you can get out for a walk and record even one episode, I’d encourage you to give it a try. At worst, you'll get your steps in for the day.

Think of walkcasting as calling a friend while on the move. A good starting point is to share a few reflections or insights on your last episode or interview. You'll quickly get a feel for what works.

Anecdotally, every walkcasting podcaster I have spoken to says those episodes get the most positive feedback. There is a good chance your listeners will feel the same way, so grab your coat and start recording!