Credit Card Launch - What's Next for the Credit Card?

When you launched this credit card, had a massive marketing campaign. One of thethings that has changed is that, one, copies are big enough to do that. Two, they're sophisticcated enough. And generally, we try to be superdata driven in our marketing. Ah, but i'm sure there were some inequalitative, abrand effects that that we got from it that, youw are hard to measure, but really valuable to ah, to our business, for sure.

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