Marketing Strategies and Changes in the Web3 Gaming Industry

In the heyday of 2022, there was an unprecedented surge in investment in Web3 games, capturing nearly half of all investment in both dollars and raw numbers. However, the excitement and speculation didn't translate into quality games, resulting in numerous failures within the industry. Warren Woodward, CCO and co-founder of Upptic, a leading growth agency for games, joins the podcast to explain what happened to the Web3 gaming dream and what the future entails.