The Freakonomics Radio Book Club cover image

9. All You Need Is Nudge

The Freakonomics Radio Book Club

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Are We on the Way to a Revolution?

The field of behaviora economics is on the way to disappearing. The place i think that's ready for a revolution is human resources, he says. There are opportunities to apply behavior economics in all kinds of domains and it should be embraced by people younger than him.

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