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A MASTERCLASS In Entrepreneurship To Build Your Own Empire & A Chance to Raise 1 CR? | RAZORPRENEUR

The BarberShop with Shantanu

CHAPTER

Understanding Customer Needs for Breakthrough Innovation

The speakers delve into the importance of understanding what customers want and how it leads to breakthrough innovations, using examples such as toothpaste and shampoo. They highlight the limitations of market research and stress the significance of observing consumers' lives for true innovation.

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