The Importance of Gifting to Books

Gift to book feature, it's just a simple feature. Give me the email address, you can put in their name. It's kind of nice, because you can track everybody that you've ever gifted a book to. You can see if they got it, you can follow up with them after the conference and say, Hey, it was lovely meeting you. Here's that link again. We have absolutely zero geographic restrictions. Everything that you send through book funnel can be read by anyone in the world. If they can get an internet connection, they can get a book from us. So we like to think of products that are global, as opposed to specifically for the USA.