How to build a successful B2B media company
The Business of Content with Simon Owens
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The B to B and B to C Markets Are a Lot Smaller Than You Think
Simon: So you kind of straddle the line between B to B and B to C so you have a Charlotte based newsletter, but it's focuses on the business sector of Charlotte. To keep it growing we have to do things that are a little more consumer friendly distance were with us for geographically located we don't have the ability to,. if you live in California you're not really going to subscribe to the project. And I mean, we kind of have to do a little B to C because the market, even though Charlotte's a good size city 800 900,000 people.
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