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The Impact of Perception and Celebrity Endorsement
This chapter explores Donald Trump's perceived dishonesty and its limited impact on his electoral success, contrasting it with the powerful influence of celebrity endorsements, particularly Oprah Winfrey's. It highlights how strategic messaging can be more effective than fact-checking in swaying voter opinions, especially in appealing to specific demographics. The discussion emphasizes Winfrey's role in motivating audiences and boosting support for political candidates, showcasing the importance of figureheads in shaping electoral outcomes.