Our world is becoming more and more focused on fulfilling like external desires, right? Now it's like we have advertisements. All these websites are tracking you all the time what you want. And so if you're not ready to get disciplined, it's never going to work as long as you're developing the discipline for someone else. The point of discipline is that it's an internal force that overcomes your barriers. So how can we start to cultivate healthier desires that sort of qualifies this competing interest that allow us to develop discipline?