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Demna Gvasalia: “Couture Is The Most Sustainable Way of Consuming”

The Business of Fashion Podcast

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I've Been Bullied for Gender Diversity and Homosexuality

You grew up in georgia during the time of the soviet union. Your family escaped at some point. That was in a place where conversations around gender identity, homosexuality. Do some of this motivation to bring tus into a kind of main stream fashion and culture come from having grown up in an environment like that? I think there is a direct link, for me, personally, with the culture in which i grew and don't ask, dont ho i e men oficially rano gasean. And since fashion is the mirror of our times, i think it is kind of part of my job, almost.

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