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Giannis Antetokounmpo's Epic Fail Denial

The Gist

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The Discomfort of Quitting

Naomi Osaka, one of Nike's main clients, has now more fame for not playing tennis because of mental health issues than for playing tennis. Do you think that this was perceived in Nike headquarters as a huge setback or more in keeping with what you're saying and an opportunity for them? "They would prefer reality where Osaka continued to compete and win a rack up Grand Slams"

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