Satipatamasuta - Increase Your Desire

In our lives there is a constant bombardment of images and sounds and input urging us, encouraging us to seek delight in the vast array of sense pleasures. Now I've seen so many ads and newspapers and magazines and on the internet that will be increase your desire. And obviously we've all had this realization to a fairly substantial extent because it what brings us to practice. But actualizing this understanding in our lives, particularly for us as lay people, is quite challenging.