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The Untold Story Of Ludwig | Inside The $10,000,000 Per Year Empire

The Iced Coffee Hour

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How to Make an Event Feel Like It Is Worth Watching Live

I think if I hadn't bought the venue for an extra rehearsal day, which cost 75k we probably even would have broke even. So yeah, events should make money. Usually the first ones don't because like it's proof of concept brands are very risk-averse. But after doing like that one, if I do another one, I know that will probably make money.

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