3min chapter

CXOTalk: Leadership, AI, and the Digital Economy cover image

Business Transformation: How to Become an AI Company?

CXOTalk: Leadership, AI, and the Digital Economy

CHAPTER

You Don't Just Ask for Buying, You Demand Buying

The hard part about any kind of digital transformation is always the people. We have to make sure that people come along with us and take on a learning role for them. An interesting case study that we should think about doing later is the transformation at Disney. You've got to change the hearts, but you also need to change the minds.

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