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Rukmini Shrinivasan on What Data Can and Cannot Tell Us

Ideas of India

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Is There a Market for Political Data?

There's a market for it, but i think that that market is being cornored by political parties who do well for reasonably good pulling of different sorts. In india, the way we've set up licensing or broad casting means that if you're a news channel, you have pay a higher fee for licensing than even regular channels playing devotional music. And because you have to pay this fee, you need to address the largest number of people, or, you know, a sort of bottom feed,. as they say, to the lowest common denominator. Iht, you can't have subscription t v or subscription news channel. And you certainly can't have, like, market segmentation

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