8min chapter

Bloomberg Businessweek cover image

The Emergence of Flavored Spirits

Bloomberg Businessweek

CHAPTER

Flavored Spirits: Success Stories and Emerging Trends

In this chapter, the hosts discuss the surprising success of screwball whiskey, flavored whiskeys gaining popularity in the US, the acquisition of high-end tequila brand Codego, and the trend of soft drink companies venturing into the alcohol business.

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