This startup wants to solve podcasting's monetization problem
The Business of Content with Simon Owens
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YouTube and Podcasting - The Opportunity to Monotize
We stumbled on this idea as basically, we looked at pod casting. There's over 700 thousand pod casts, but 85 % of them still don't monotise. We saw an opportunity to actually make brand's part of theonvers versus just traditional ads. For pod castersthe opportunities to monotize are not just based on impressions, but they're based on other factors, such as what their expertiseis in a area. And were using machine learning to match both sides.
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