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CNLP 538 | Rory Vaden on the Best Branding Advice Ever, the Shortcut to Finding Your Unique Contribution to the World, and How Influence Really Works

The Carey Nieuwhof Leadership Podcast

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The Paradox Principle of Sacrifice

The amount of our endurance is directly proportionate to the clarity of our vision. If I have a crystal clear picture of what I want for my life and my future, then there is naturally a strong connection to how the sacrifices I'm asking myself to make today forward me towards that future. So in intake the stairs, we actually call this the paradox principle of sacrifice. We default to doing what is easy in the short term. But if you think about what it means to be a successful person, success is about expending energy. It's about not being safe but taking risk.

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