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Lessons from the Depths of the Internet

Offline with Jon Favreau

00:00

How to Persuade People to Change Their Minds

Vidios aim to persuade people to think differently about a range of political and cultural issues. The importance of reason has been grossly overstated when it comes to how people change their minds, he says. 'You kind of have to get people to lower their defences before they're even open to reasons' He also believes that ampathy is an important part of the way debate works.

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