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The Wilderness Society and the Car
The Wilderness Society wanted Congress to create a new type of federal land called Wilderness with a capital W. This included things like logging, resorts, or any type of human-made structure. It was a hard sell; setting aside millions of acres of land that you can't claim ownership of doesn't sound very American to me. But they kept trying. As World War II swung around, wood became a critical war material and the demand for lumber grew exponentially.