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Mayur Gupta, CMO of Kraken: When the S**t Hits the Fan

Building Better CMOs and Marketing Leaders

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Exploring the Evolution and Potential of Crypto and NFTs

The chapter delves into the origins of the crypto exchange Kraken, the current state of the crypto market, and the long-term revolution in changing the concept of money. It also discusses the speculative nature of crypto, the importance of education and awareness, and the real-world problems that cryptocurrencies and NFTs aim to address, particularly in regions like India, South America, and Asia.

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