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Taylor Swift (Acquired’s Version)
Acquired
Taylor Swift and the Rise of Social Media
Taylor's remarkable ability to use them as catalus for herself and jump on new things. So it's cheaper than ever to record your own music. You have the opportunity, by going viral, to get an insane amount of free marketing in places like tiktok. The fact that the v m as incident wouldn't be the v m a's incident without twitter was a catalizing event.
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