The Most Powerful You

I've begun thinking about things truthfully, like, well, my hair is not as dark as it used to be. How does that impact my brand? I'm keeping a beard now and it's all white. Those are some things I think about with regard to my brand. Are those moving in the right direction or not in the right way? I've yet to figure that out. But you know what's funny? That's absolutely part of the brand though, because we sell to that. And here's the other thing with credibility. Sometimes the white beard actually gives you that credibility. It depends on the audience and what you're selling, absolutely. Yeah.