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Hour 1 - LeBron James took the money

The Herd with Colin Cowherd

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LeBron's Financial Decisions and Competitive Dynamics in the NBA

This chapter explores LeBron James' financial decisions in the NBA, particularly the contrast between his high earnings and the acceptance of a mid-level exception. It compares his financial strategies to Michael Jordan's while discussing LeBron's business savvy through recent sponsorships in men's grooming and banking.

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