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Adobe Creative Cloud
Doby made a massive transition o subscription and crushed it, like tenne i market cap. It also added like a shipload of complexity to how you used the soft ware. Ah, and they're like notoriously buggy programs. You, like, you download o version of it, and then it, it crashes,. The value of that sophware and the like inability to separate from it as part of the process is very high. Like there's definitely people using adobe at scale every day.