
Getting Noticed: How a Scroll-to-Sale Website Can Increase Your Bookings with Jeff Brown
Focused Photographers Podcast
00:00
The Importance of Text on Your Website
The first thing that's going to put somebody else off is not your price issue brand. If your brand looks cheap and crap, even if your price is cheap, people are just going, ah, no, it looks cheap. So your brand needs to communicate first and then your message needs to appeal to them. And after the empathy section on your website, you'll start with a banner which will say: "We're talking my language"
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