New Books in Political Science cover image

Matt Qvortrup, "The Political Brain: The Emergence of Neuropolitics" (CEU Press, 2024)

New Books in Political Science

00:00

Understanding the Influence of Fear and Emotions in Political Marketing

Exploring the use of fear in political campaigns, the influence of the amygdala on fear-based reactions, and the ethical implications of exploiting emotional responses in political marketing.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app