Rapid product development and go-to-market

James describes bootstrapping, iterating with customers, and targeting fractional HR leaders to drive early adoption.

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In this episode of the AI Agents Podcast, we sit down with James Leavesley, founder and CEO of Cultiv8tiv, to explore how he's innovating workplace culture assessment through AI.

James shares his journey from identifying toxic company culture to launching a powerful AI-driven platform that transforms how organizations understand, measure, and improve their internal dynamics.

By standardizing culture analysis and making it affordable, Cultiv8tiv helps businesses uncover what's really impacting performance, retention, and morale—beyond surface-level engagement surveys.

We also dive into the development of Cultiv8tiv's anonymous Culture Pulse Score, how AI eliminates bias in organizational insights, and why trust and transparency are essential to cultural health.

James explains the role of leadership in shaping strong culture, the importance of gritty, honest feedback, and how AI can accelerate positive change by turning qualitative responses into actionable data.

It's a must-listen for founders, HR leaders, and anyone looking to build a better workplace in the age of AI.

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⏰ TIMESTAMPS:

0:29 - Meet The AI Agents Host

1:19 - How James Entered the AI Space

3:01 - The Workplace Culture Aha Moment

7:00 - Understanding Company Culture Data

10:02 - Fast-Tracking Product Development

13:00 - Targeting Fractional HR Leaders

17:17 - AI’s Role in Measuring Culture

21:24 - Breaking Down The Culture Pulse

26:22 - Leadership Assumptions vs Reality