Martech 101: back to basics
The Drum Podcast
00:00
Is There a Great Opportunity Out There?
I think there's actually great opportunity out there for smaller or boutique agencies. We're starting to see very sort of decentralized models where these kind of different very niche technologies fit in and play a part in the overall landscape. So I find it really exciting. It's almost like the agency landscape, isn't it? You kind of swing between big networks and then specialist agencies.
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