What Happens When a Football Coach Meets a Finance Expert?
Cullen Roche & Coach Vass on Scoreboards, Predictions, and Finding Meaning
What do disciplined investing and defensive football coaching have in common?
A lot more than you’d think.
In this episode of Just Press Record, Matt Zeigler introduces Cullen Roche (founder of Discipline Funds and macroeconomic thinker @disciplinefunds) to Coach Chris Vasseur—aka Coach Vass, football strategist and educator @CoachVassFootball.
They explore how life paths evolve, the scoreboards we measure ourselves by, and the surprising parallels between behavioral finance and competitive coaching. It’s a deep dive into prediction, identity, and how to thrive in high-stakes environments—whether it’s Wall Street or Friday night lights.
🧠 Whether you're into markets or playbooks, this conversation is for you.
Topics Covered:
• Cullen’s winding path through the finance industry
• Coach Vass on breaking into football without a playing background
• Scoreboards in life: football vs. investing
• Behavioral finance vs. behavioral coaching
• Why most investing mistakes are behavioral
• The myth of predictions and the role of forecasting
• Teaching, imposter syndrome, and finding your voice
• The politics of tariffs and why avoiding the topic is dishonest
• Asset-liability matching and behavioral portfolio design
• Coach Vass on helping coaches see the game differently
